Popular iPad design app Procreate is saying no to generative AI, and has vowed to never introduce generative AI features into its product.

Popular iPad design app Procreate is coming out against generative AI, and has vowed never to introduce generative AI features into its products. The company said on its website that although machine learning is a “compelling technology with a lot of merit,” the current path that generative AI is on is wrong for its platform.

Procreate goes on to say that it’s not chasing a technology that is a threat to human creativity, even though this may make the company “seem at risk of being left behind.”

Procreate CEO James Cuda released an even stronger statement against the technology in a video posted to X on Monday.

  • Aceticon@lemmy.worldEnglish
    0·
    3 months ago

    No doubt his decision was helped by the fact that you can’t really fit full image generation AI on iPads - for example Stable Diffusion needs at the very least 6GB of GPU memory to work.

    That said, since what they sell is a design app, I applaud him for siding with the interests of at least some of his users.

    PS: Is it just me that finds it funny that the guy’s last name is “Cuda” and CUDA is the Nvidia technology for running computing on their GPUs and hence widelly used for this kind of AI?

    • TheRealKuni@lemmy.worldEnglish
      0·
      3 months ago

      you can’t really fit full image generation AI on iPads - for example Stable Diffusion needs at the very least 6GB of GPU memory to work.

      You can currently run Stable Diffusion and Flux on iPads and iPhones with the Draw Things app. Including LoRAs and TIs and ControlNet and a whole bunch of other options I’m too green to understand.

      Technically the app even runs on relatively old devices, though I imagine only at lower resolutions and probably takes ages.

      But in my limited experience it works quite well on an iPad Pro and an iPhone 13 Pro.